Highlights of AARP’s 2009 Health Care Campaign
AARP worked hard throughout 2009 to
help members sort through the difficult
policy options for achieving health reform,
and to make informed decisions. We
fought hard on their behalf for passage of
legislation that met our priorities.
Here is a snapshot of those efforts:
Tele-town halls: These innovative
conference calls conducted by telephone
provided an exciting, yet inexpensive, way
to engage our members—hearing their
concerns and questions and educating
them about what reform would mean
for them. More than 1. 5 million AARP
members participated in 150 of these calls.
Guest speakers included President Barack
Obama, members of Congress from both
parties and health-policy experts.
AARP was honored on July 28 when
President Obama joined AARP CEO A.
Barry Rand and AARP President Jennie
Chin Hansen in answering members’
questions at a national tele-town hall on
health reform. The event, which marked
the first time a sitting president had visited
AARP, was broadcast from our National
Office in Washington, DC.
Town hall meetings: More than 130,000
people got the facts and shared their views
during AARP’s 455 traditional town-hall
Opinion-leader forums: Each of AARP’s
state offices gathered doctors, nurses,
hospital executives, business leaders, labor
union members, health policy experts or
others for candid discussions of how to
improve health care for 50+ Americans.
Advocacy: 1. 1 million AARP members
signed petitions to Congress. AARP Board
members and senior staff testified about
our priorities at numerous hearings, often
sharing in-depth research. We also wrote
letters and consulted frequently with
members of Congress who were shaping
or amending legislation.
Print, radio and TV: Numerous articles
in AARP’s newspaper and magazines,
supplemented with regular updates
on AARP.org, helped members make
informed decisions. For example, an
open letter from AARP’s leaders in the
September AARP Bulletin debunked myths
Fact sheets: Numerous fact sheets and
brochures set the record straight.