New WHAT’S
POLL
Source: Harris Interactive
24
The percentage of
people age 48 through
66 who use e-readers
to read books.
PHOTO ILLUSTRATION BY JOE ZEFF DESIGN; POLL ILLUSTRATION BY RYAN SNOOK
Popular products, plenty of choices. Now it’s even easier to buy American Trends Star- Spangled Shopping BY LAURA DAIL Y
“Made in China.” Those are
words you won’t see in shops like
Norton’s U.S.A. in Barrington,
Illinois, and Made in America in
Elma, New York. The expanding shelves at these stores are
stocked only with U.S.-produced
products, from clothing to cleaning supplies. And more consumers are hankering for these goods,
a movement driven by older
shoppers and entrepreneurs.
Seventy-two percent of consumers 50 through 64 say “;Made
in the USA” labeling significantly
influences their purchases, according to Perception Research
Services International. And 81
percent of people 50 through 64
